To me in order to create an emotional response, logic is needed. It is not only by the basic sense of human reasoning, but it is also defined by the background and the environment that though the use of reason we try to control. Emotion is nothing but a way for us to understand life, thus making it just a part of reason. Logic (logos) helps emotion become easier to understand or deal with. At least this is my humble opinion.
Metaphor
Antithesis
Parody
Metonomy (or metonymy)
Hyperbole
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